Non-diet Soda Drinkers
If a penny per ounce tax is added to the cost of non-diet, sugar-sweetened soft drinks, will you cut back on the amount you drink a great deal, a good amount, a little, or not at all?
A great deal A good amount A little Not at all
Row % Row % Row % Row %
Non-diet Soda Drinkers 24% 11% 15% 50%
Frequency of non-diet soda drinking Frequent soda drinkers 29% 11% 19% 40%
Occasional soda drinkers 18% 10% 10% 62%
NYC Registered Voters 23% 12% 14% 51%
Gender Men 20% 7% 17% 56%
Women 28% 15% 13% 44%
Age Under 45 23% 13% 14% 50%
45 or older 26% 8% 16% 50%
Race White 17% 3% 12% 68%
African American 31% 9% 12% 48%
Latino 29% 12% 20% 38%
Education Not college graduate 30% 11% 17% 42%
College graduate 14% 10% 12% 64%
Household Income Less than $50,000 28% 11% 18% 43%
$50,000 or more 16% 8% 15% 61%
NYC Borough Bronx 31% 16% 8% 46%
Brooklyn 27% 10% 12% 51%
Manhattan 10% 3% 28% 60%
Queens and Staten Island 27% 13% 14% 46%
April 2010 Marist Poll New York City Soda Drinkers "N=471 MOE +/- 4.5%". Totals may not add to 100 due to rounding.